How to design a killer home page (advanced web design)

Top 10 Website Design Elements and Principles

A better design shows a complex, complicated, fun and exciting business reputation.
There is always a lot to learn, a lot to do and to consider when you're a beginner for designing - not to mention the fact that technology is constantly evolving, new software is being published and new trends are coming soon in IT industry. In fact, this can be a bit overwhelming for designing and especially website design and development company focusing more.

1. Here we were given 10 important elements and principles of website design.

2. Here we were given 10 important elements and principles of website design.

1.Colour
The color is paramount. Color creates specific moods, atmospheres, channels of emotions and each shadow has certain specific connotations associated with it. In short, color can make or break your design.
The color is not a principle simply limited to the elements of the mark, although the color extends everything, even in photographs. The filters and image adjusters gave us the unlimited ability to adjust the color and tone of our photographs.

2.Scale
The scale is a big part of the design, sometimes literally. In a very basic definition, the scale is the deliberate size of the individual elements. The scale can help us understand designs and images. In this way, the scale helps us to understand things. But, the scale should not always be based on realism.
This escalation of elements to signal importance is often called "hierarchy," which we will discuss more in depth later, do not fear! But for now, let's look at an example that uses the scale to signify importance.

3.Line
Lines can also channel some ideas. Straight lines can evoke order and cleanliness, wavy lines can create movements and zigzag lines can involve tension or excitement.
Let's look at an example of leader lines in web design. This web page has a cool diagonal grid with very strong lines of action that take you from one section to another, in a quick zigzag way.

4.Transparency
Transparency is also a great technique for generating a sense of movement in static images.
Transparency isn’t just limited to digital graphics either. Check out how this invitation card for the New York Museum of Glass has aptly been printed onto transparent glass, giving the design a unique and engaging effect.

5.Texture
Clean, clear and elegant graphic designs can be wonderful, but sometimes roughing it out with some texture can be even better. The texture can add touch, depth and can add quite interesting effects to your design.
Do you see how many textures can create a muddy effect? The more textures you apply, the more difficult type and other elements are to see without scrambling effect around each letter.

6.Composition
The composition is a good point to finish, because it is the meeting of all the other principles that we have discussed.
"Composition" refers to the general arrangement of the elements in your design, which seems a bit annoying when you explain it this way, I know, but it is actually one of the funniest design elements. This is where you can play, experiment and make a good design.

7.Depth
Depth is an important and exciting principle in the world of design. Even with the most flattering media, you can create a sense of depth and an illusion that your design develops beyond the second dimension.
There are many techniques that you can use to communicate depth in your design, use a few.Now, shadows can be difficult devils, as they are not always linear, sometimes stretching, bending, distortion and deviation. Therefore, a good technique when exploring the use of shadow is to observe the shadows of the real world, see how the light hits several objects at different points and tries to replicate that.

8.contrast
Contrast is often the key magic ingredient to create your 'pop' designs, which is a demand (sometimes frustrating) for many design clients.
The contrast also has a great effect on readability and readability, this is an excellent reason why you see novels and many other publications printed in black on white background. Imagine if they printed using light gray on white background. The contrast would be very low and the type hard to read. So, if you use the type, make sure to increase this contrast.

9.Rules
This is a sure point to spark a lot of debate and to divide all the designers of the room - half proclaiming that there are no rules in design, the other protest, there are many. And technically, both are right.
As with any skill, there are things you need to learn, and that includes general rules. Things like: make sure your type is legible, learn kern, do not use pixelated images, and so on. These are the basics of design, elements that help you create a basic design.

10.Direction
An important aspect of many models is how the eye moves on the page, and the direction it takes - this is sometimes referred to as "flow". How does your eye move on the page? Do your readers know exactly where to look next? Does the direction of your eye take logic?
However, instead of designing 100% of these models, try to adapt the flow and direction of your designs on a case by case basis. Just keep in mind that the eye gravitates to the top left of a page and that winds down from there.

Summary:
The design is a complicated business, full of principles, tricks, and techniques, of which you can learn others and some that you need to learn for yourself.
Take each "rule" you read with a grain of salt and apply it where it deems appropriate and discards the rules whenever you feel they are not. All Website Design Company is a constantly evolving and changing field and every situation is different, unique and exciting with requirements of clients.

Article Source: https://www.articlesbase.com/list/top-10-website-design-elements-and-principles

5 common mistakes in SEO (and 6 good ideas!)

Hey, guys! Check out this video so you would know what are the things that you should avoid doing in SEO. What do you think? 

6 SEO Marketing Mistakes That Should Be Avoided

SEO has become a very significant marketing tool in today's world. It not only improves the position of the website but also helps in driving more traffic on online platforms of the brand. However, there are a few mistakes that people often make in this domain. These mistakes can affect the SEO rating of a website and push it down the list.

Here are a few of those mistakes and solutions for each of them:

1. Assuming that analytics are not important when it comes to SEO rating.

It is very important to make sure that analytics are being followed and reviewed frequently so that SEO Marketing (Ratings) can be followed upon. It helps you identify where there is a scope of improvement and in which direction are the efforts being directed.. Follow ups always help in identifying potential threats and opportunities as well.

Reddit Marketing 101: How To Drive INSANE Traffic With Reddit!

Hey, guys! So you have a website, but do you know how to drive traffic to it? Check out this video and let me know what you think!

Don't Spend Any Money Until You Try These Traffic Generation Techniques

When it comes to keeping a blog or a website, a lot of industry experts follow a 10/90 rule. The 10/90 rule is a ratio interpreted to mean you should spend 10% of your time creating and 90% of your time promoting. This should let you know, no matter how far you get in internet marketing, traffic and a lot of it will always be in demand.

If we think about cost efficiency, the 10/90 ratio makes a lot of sense when we think about how many people are online at any given time. No matter how many posts you write, if people do not see it, literally it is worth nothing more than a waste of time.

The quickest way to get visitors to your site, of course, is to have an advertising budget. With an advertising budget, you can target a market on Facebook or you can bid on keywords that you want to rank for using Google AdWords, however, after shelling out the money it is costing you to run your site, are you ready for another expense?

Tools for Entrepreneurs: Your First Email Marketing Campaign

Hey, guys! Ready to start your business? Check this out first and tell me what you think!

Prime E-mail Advertising and marketing Suggestions To Improve Your Business

Electronic mail marketing is a marketing strategy that uses email messages to promote to customers. To some, this can seem a little bit tough, but it truly is not. Using e mail marketing to achieve your customer base isn't as challenging as you may possibly think, especially if you pay out close interest to the ideas in the adhering to write-up.

When following up to your customers through e mail, you could try out following up with some variety of reminder. For instance, you could incorporate a "go to today" button onto your advert. In addition, the closing of the postscript could advise your consumers to make certain they do not disregard the CTO.

If you want your e-mail advertising messages to be successful, make certain you have permission to send out them. If you do not have permission from your recipients, the prospective consequences can selection from being added to spam filters all the way up to obtaining blacklisted by Internet support providers them selves.

GetResponse World's Easiest Email Marketing | Automation, Webinars, Land...

Leading Ideas To Marketplace Your Enterprise Using E mail

Email advertising is a valuable approach that can enhance your customer base and supply consumer conversation, as effectively. Nonetheless, it can come to feel overwhelming to start up an e mail marketing and advertising marketing campaign because there are a massive quantity of distinct methods you can make use of. Read through even more to achieve some comprehending about the numerous advantages e-mail advertising can bring to your organization.

You, or someone else, must proofread your email ahead of you send it to clients. Make sure that it is free from typographical and grammatical problems. You should also make specified that the concept flows effortlessly. By checking these 3 problems are addressed, your e-mail marketing and advertising will have a expert look.

Content Upgrades Made Easy (Build Your Mailing List!)

Hey, guys! Check out this quick video to know some tips in on how to make content upgrades easy. What do you think?

How A Content Upgrade Will Build Your List On Autopilot

Every online entrepreneur understands the importance of building their list of prospects and customers. Whether offering a free opt-in incentive, or selling a product or service, your customers should feel like they receive many times more value than they are expecting. This is true with list building content upgrades, just as it is with everything else you do.

What Is A Content Upgrade?

The name implies, a content upgrade is extra information that upgrades the content that someone has just read. For example, let's say your reader has just read your blog post about 'Cooking The Perfect Chocolate Chip Cookie'. If that web surfer has read your entire post, that means they are very inclined to receiving more information on that same topic.

Offering a checklist or report with '10 Quick and Tasty Cookie Recipes' would make sense as a content upgrade in this scenario. Improve on the information you offered in your blog post, 'upgrading' the knowledge, information and/or resources on that topic in exchange for that reader joining your email list.

How to Increase Lead Conversion | #TomFerryShow Episode 101

Hey, guys! Check out this helpful tips on how to increase your lead conversion. Tell me what you think!

Lead Generation Ideas to Help You Increase Your Website's Conversion Rates

Buyers no longer depend on what the advertisers and marketers are asking them to buy. Today's buyers are conscious individuals who are well aware of what they want, how they want, what they are willing to do for it and whether they will benefit out of using the product or service. If you expect to inform your buyers about why they should invest in your product, then you are fighting a losing battle. With so many online channels of interaction, buyers are not interested to know the mere "why" of a product. They want to know what difference it will make in their life. As such it becomes more and more important for online marketers to adhere to the buying trends of the consumers. Don't forget that it is the consumer's world and online marketers are just living in it.

CTA or Call to Action has to be natural and not forced

If your blog or website content ends with "Click here for more information" or "Sign up here" - it immediately rings a warning in the buyers mind. they associate these done to death call to action as spamming tactics. Instead of clicking on the link, they will avoid your site like plague. As per CTA placement test, the call to action segment should be inserted in that area of the webpage where the buyer's eye will wander on its own. Research shows, buyers check the left hand side of the webpage first before rolling their eyes over the webpage in an "F" style. As such your call to action has to be placed in one of these areas so that it does not look forced upon.

Long Tail Pro 3 Review Keyword Research Tool

What Are Long Tail Keywords and How Do They Work

LONG TAIL KEYWORDS - WHAT IT ACTUALLY MEANS

Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy. In virtually every case, such very specific searches are far more likely to convert to sales than general generic searches that tend to be geared more toward the type of research that consumers typically do prior to making a buying decision.

To help illustrate this phenomenon, let's take a look at the typical step-by-step buying path that a customer travels on the way to a making a purchase.

1. Consumer becomes aware of a product.

2. Consumer seeks information about that product in preparation for possible purchase.

3. Consumer evaluates alternatives to product (features, pricing, etc... ).

4. Consumer makes their purchase decision.

5. Consumer pulls out their credit card and completes the transaction.

6. Consumer then evaluates the product after buying it and decides if they want to keep or return it

When You Know Your "Why" You'll Connect With Your Audience

Why do you have an online business? If you're just working to make a lot of money, you may find it challenging to reach your goal. That's because online business efforts are much more successful when they are laser targeted.

You should undoubtedly be marketing to a smaller, niche target, rather than a huge field. It's much easier to connect with a smaller, very precise group of people than the entire marketplace.

You'll also find success quicker, and easier, when you establish the "Why" that drives you.

Online Marketing Strategies – 5 Simple Ways To Grow Your Network Marketi...

Tips for Sustaining in The World of Online Marketing

Online marketing is the latest tool for leaving a mark in the market. It is the new-age way of advertising that is closest to our transformed behavioral pattern, which makes the entry into market a lot easier. Here are some tips for the beginners as they enter the world of online marketing.

1. Blogging is as fruitful as any other social media platform.

We maybe too eager about making our presence on Facebook, but one other medium which may prove to be equally fruitful is blogging. A well written blog has the ability to draw attention which is majorly dependent on the quality of content. It will enhance your SEO rating and also help in building up the desired image.

SEO Strategy Introduction | 7 Critical Steps You Need to Know

Hey, guys! Check out these suggested critical steps in SEO strategy. What do you think? 

2 Advanced Strategies for SEO and Social Networks That Actually Work Together

Imagine this: you have guzzled more coffee than you can count trying to brainstorm ways to generate more backlinks. Then someone suddenly suggests Facebook and off you go to experiment. You post an article with some extra social media sharing and voila! You see that page rising through SERP rankings.

Ha! If only the relationship between SEO and social media was so easy to grasp.

These two are the most critical elements of any digital marketing strategy and yet many businesses struggle to understand how they work together.

So, Are These Two in a Relationship or What?

In answer, consider this. The Rebooting Ranking Factors study by Searchmetrics produced a chart a little while ago. This chart shows that a blog post that ranks well in search engine results also gets more shares on Facebook.

Learn How to Design a Web Banner in Adobe Photoshop | Dansky

Importance Of Having A Website Banner

Needless to say, you never get a second chance to make a first impression on anyone's mind. And when a visitor comes to your website so the first thing that makes your company's impression on their mind is the banner of your website. Therefore, having an eye-catching banner is as important for your website as salt in a dish to add taste. After all, you also want to make a first impression on your visitor's mind. Don't you?

On the off-chance, your website doesn't have any such banner so the chances you are losing more customers than you are gaining right now. A banner is a sort of advertising over the World Wide Web that showcases your offers to your customers and holds their attention. Here are some points that make you understand the importance of having a website banner.

What makes a truly great logo

Hey, guys! What makes your logo great? Check this out and let me know what you think!

Things to Consider Before Getting Your Company's Logo Designed by a Brand Design Agency

Do you remember, in childhood we used to play a game of identifying the name of the company or company trademarks just by having a look at their logos? It was really a fun game because many times we used to tell the name of the big companies instantly with just a glimpse at their logos, unlike some logos which used to seem non-existent to us. Well, this is the strategy behind creating a trademark logo!

If a logo is designed and marketed strategically, it can have the traction to multiply the purchasing power of a customer. Take a look at some of the most iconic logos like Nike, Apple, Louis Vuitton and other gigantic company's logos. They are not into heavy advertising of their products yet sales are higher. This is because most of the sales are driven due to their logos. Let's talk about some of the things to consider before getting your company's logo designed:

How to Get More Organic Traffic (FAST)

Hey, guys! Check out this video on how you can drive traffic effectively to your website and tell me what you think!

How to Get Streams of New Visitors On Your Website?

It is the dream of every business owner and digital marketer to gain more customers by driving more traffic to their site. However, we come across several marketers who are constantly struggling to strengthen their digital efforts for gaining adequate traffic. If your website is not receiving enough traffic, we are here to help you with few guidelines. Here are some effective tactics that you can follow to attract as much traffic as you can.

1. Utilise Social Media Tools to Endorse Your Content: In order to ensure that your marketing content reaches to your target audiences, it is imperative to make use of social media channels. Social media channels play a key role in accelerating traffic to your website. For example, if you are a B2B company, you can share your blog posts and other important updates on Facebook, Twitter, Google+ or LinkedIn so as to convey your brand message to audiences worldwide. For B2C companies, photo sharing social media tools like Instagram and Pinterest are ideal for driving traffic.

Edit your website with Easy WebContent HTML Editor

Hey, guys! It's very important that you keep your website updated. Check this video out and tell me what you think!

The Importance Of Updating Your Website Regularly

I am an SEO professional and often I have to explain to a client what a website is and the importance of updating their website, with doing a simple and clear comparison. Which I will share the comparison in this short article...

You just think that you are the owner of a shop with a window that has a high traffic of potential customers, how many times during the month you would change your showcase?

Depending on the type of store, the window can vary, once or twice a month, or maybe even more, so why not update your website with the same principle?

The website is your window on the network, a showcase with a huge shift, great potential but we must know how to exploit to its advantage.

Making a website is only the first step to increasing your visibility on the web, a constant updating and care of your site are critical steps to improve web presence and ranking on search engines.

Webinar: Multi-Channel Funnels: Attribution Across Channels

Hey, guys! Check out this informative video in understanding what a multi-channel funnel is. What do you think?

TRAFFIC: The Lifeblood of Your Marketing Funnel

Chances are, you wouldn't spend months planning an elaborate wedding with fancy decorations, a rocking band, 3-tier cake and enough food to feed a village - and not invite any guests. Sounds a little senseless, right?

It would be like crafting a genius marketing campaign for your business, and not introducing it to a crowd of prospective clients. Again, pointless...

It doesn't matter how good our marketing plans are built - if nobody sees them, they just aren't going to be able to do what we need them to do.

Finding some awesome traffic sources is the solution to that dilemma.

Measuring success with website analytics.

Do you know how to measure your website success? Here's a comprehensive video. Check this out and let me know what you think!

Capturing Your Social Media Success With an Analytics Tool

You work hard at ensuring that your content produces positive results for your business. However, without tracking the results of your social media efforts, you won't really have a clear understanding of how you are doing. Are your efforts really paying off? The only way to know for sure is to capture the results using an analytics tool.

Using the right approach
In some respects, there is nothing that is more important than your content and the results that it produces for your business. It is important that you do not discount (or underestimate in any way) what a powerful and important tool social media is for your business. Hopefully, you are interacting on the most appropriate social media channels for your particular business.

It is important that you become very well acquainted with those social media platforms so that you can be certain that they are right for your business. That also means that you need to understand exactly what they have to offer and how you can leverage all of their features (or, at least, the ones that apply to your business) for maximum benefit.

How To Use The New Facebook #Hashtag Tool For Your Marketing!

Hey, guys! Check out this video on how to effectively use hashtag in your Facebook Marketing. What do you think? 

Leveraging Google Traffic With the Hashtag

Valued Reader,

It is impossible to share all the traffic tactics I have discovered in a single post, for now we will take a look at leveraging Google Traffic with the Hashtag. What this ultimately result to when leveraged correctly is Google Page One Exposure. Not Page One Ranking, but Page One Exposure and there is a huge difference between the two.

There are several methods that will result in Google Page One exposure, which is also how you build High Authority Back Links to your site. This in turn boost the Google Ranking of your site, everything online has a purpose, but more importantly a sequence.

By using this same Hashtag tactic and literally pressing a "button", to see what happens. To my surprise I found my posts with Google+ on the first search result page. You are going to be using the keywords you wish to target as Hashtags, no more that 2 - 3 Hashtags per post. Remember that content is the only magic wand to conversion of any kind.

Google+ Video Guide (The New Google Plus Social Network)

Hey, guys! Check out this out! What do you think?

Some New Elements of Social Media Marketing You Should Know

The current business world is going real high, thanks to the social media marketing tools. They work as a great platform not just for friends and families to interact, but also acts a core ingredient for professional use. Almost everybody today have a basic knowledge about social media working, nonetheless this article will give you a fair understanding of general mistakes you should avoid.

Make Sure You Avoid 10 serious mistakes

1. Fail to post: Posting just one or two times per week will not keep you in audience's mind for a long time. One needs to update regularly to meet the interests and requirements of audiences; this will help you to stay always in their minds.

2. Put on hold: Failing to give responses to queries and comments of audience is a big mistake. Responses are the basic service given to the customers, and if this is what you do then customers will put you on hold for poor service.

3. Less creativity: In order to stand out in the competition you should be creative enough to attract the attention of audiences.

Dominate Local SEO Search Rankings - Local Internet Marketing Course 2017

Hey, guys! Check out this video and make it as your guide to local SEO. What do you think?

Why Your Online Marketing Efforts Need Assistance From a Local SEO Company

In general, Search Engine Optimization or SEO entails various kinds of strategies so that a permanent impression is created in the minds of the probable prospects residing in different parts of the world. However, before reaching the international and national targets, a business needs to reach out to the local prospects. The problem that one encounters in doing so is the sheer size of the World Wide Web, which buries a business site looking for local clients deep in search engine results. This issue is best dealt with local SEO. It is an ideal technique to target clients and customers existing in a particular geographical area. Usually, localized search marketing calls for a different approach that only a professional can plan and employ. Therefore, businesses looking for a local popularity online tend to hire a local SEO company that offers experienced and skilled expertise for employing different techniques to know and improve the business position in the local region instead of in the international market. Here are a few reasons why you will appreciate hiring a local SEO firm in your area.

7 Digital Marketing Trends You Need to Know - Marketing Technology Minute

Hey, guys! Learn the digital trends for your online marketing through this video and tell me what you think!

The Top Digital Trends You Need to Know

Let's face it; digital technology has changed life as we know it.

I don't know anyone who isn't doing digital things in some way.

Do you?

Digital and social media, thanks to the Internet, have broken borders, how we communicate, and how we deliver information-including the news. Disruption occurs at such a rapid pace these days, that to remain competitive, you always have to be reading the tea leaves. And, that includes digital and social media disruption.

What are the trends you have to keep any eye out for in the year ahead?

5 Social Media Marketing Content Ideas for Excellent Customer Engagement

Hey, guys! How do you get people engage in your content marketing? Check out this video and tell me what you think!

Measuring Audience Engagement Accurately

When you write and post content, there are several different results that you expect to achieve. One of those results is engagement with your readers. Ironically, that is the easy part. What is much more difficult is measuring the engagement in a way that gives you a clear understanding if what you are doing is working effectively.

The vagueness of the term, "engagement"
When it comes to a typical conversation that you might have with another person (face to face), you probably have a good idea about what engagement is. You converse with the other person and the conversation is exciting and compelling. Both you and the other person are interested in what you both have to say. You have succeeded at engaging each other. However, as obvious as it may be in that context, it may be much more difficult to determine engagement online. Basically, you need to figure out if your content is engaging in general.

WhatCounts Email Marketing ROI Demo

Hey, guys! Check out this quick video on how to find your email marketing ROI. What do you think?

Email Marketing: Do You Want To Triple Your Return On Investment?

Introduction:

One of the biggest mistakes most marketers do nowadays, is think email marketing is dead. Many marketers today drop the email marketing scheme to go with social media. Come to think of it, social media look much more sexy than email. But, is a social media post really as effective as an email? Before we answer that question, lets state a well known fact. It is easier to send a friend request on Facebook than to collect an email online. But believe me, email marketing is thrice as worth it as social media marketing. So, what is email marketing?

Email marketing is the targeting of customers through emails. Every emails sent to a potential customers can be considered as email marketing. Email marketing involves sending a promotional email or an ad to a subscriber. Via his email address. A great deal of organisations today use email marketing. Even more bloggers do use email marketing today than ever before. For example, have you ever been browsing on a website, and you see some field where you are asked to submit your name and email to get a free eBook or update? That is the front part of email marketing.

Most bloggers use email marketing because it enhances the customer experience. With a well targeted email list, you can reach established customers and prospective ones too. Any given subscriber will be informed better and more easily via email. The email will have a greater visibility than a Facebook post. The Facebook post will be drowned in a stream of content in the minutes following its posting.